Choosing Wisely

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Choosing Wisely Canada is organized by a team of leading Canadian physicians, in partnership with the Canadian Medical Association. Choosing Wisely Canada is chaired by Dr. Wendy Levinson, Professor of Medicine at the University of Toronto and Officer of the Order of Canada.

Choosing Wisely  is a physician-led campaign to help doctors and patients engage in conversations about unnecessary tests, treatments and procedures, and to help physicians and patients make smart and effective choices to ensure high-quality care.

Your Voice Matters!

We are a not-for-profit, member-powered co-operative, working for You to build community, awareness and a Patient voice to work with government, healthcare providers & businesses. Patient Critical Co-op works to create real partnerships with practitioners, government & industry, embracing diversity in perspectives to find solutions that work better for everyone.

Help support Patient advocacy in Canada.

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